The client's brief was to design something fresh and catering to their product line which is organic produce. We created the logo in such a way that is flexible to use for different products and as a growing brand we created the stem growing up. We wanted the brand to have a clean fresh look but at the same time have a rough-hewn to it. This is to give that balance that the products are grown and produced naturally but also showing its first class quality.
Collaborated with Akhila Johny